24/7/365 Live Chat
Live chat can be an integral part of your client intake funnel. Therefore, it is not entirely surprising that Accel offers this as a solution for attorney websites. After all, why spend so much effort getting people to visit the website if you’re not going to connect with them for law firm digital marketing support.
Accel can easily set up live chat on your website. Receptionists can handle intake questions and general inquiries about your firm. Since they’re a service for attorneys, the receptionists are careful not to give any legal advice. Additionally, if the potential client contacts the live chat during business hours, Accel can connect them directly to the attorney’s office for intake.
Poor reviews of your firm or practice can obviously affect your ability to attract clients. Therefore, management of client ratings and comments is a necessity for the modern lawyer. Good management, however, will not only minimize negative reviews, but also increase your SEO and build your firm’s reputation at the same time.
Accel Marketing Solutions offers reputation management services as well. These efforts encourage and highlight positive reviews from your clients. They make it easy for good clients to share their positive experiences. And they mitigate the impact of negative ratings by increasing overall reviews of your firm. Additionally, they highlight positive reviews on your social media and throughout your site. So the public sees your firm through the eyes of your best clients, not those rare unsatisfied cases.
Who Accel Marketing Solutions is For
This law firm digital marketing agency is designed for attorneys and law firms who are looking for a sustained, comprehensive marketing strategy that takes potential clients from the awareness phase all the way to conversion. They are not simply a website builder, or a Facebook ads manager. Attorneys who are looking for piecemeal help on PPC, social media management, or the like, may not find this to be the right product. Their value comes from building a strong reputation for the attorney. And it is a sustained process.