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Stellar SEO

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Lawyerist Rating for Stellar

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Rating Breakdown

Our Rating: 4.3/5

Our rating is based on our subjective judgment. Use our resources—including our rating and community ratings and reviews—to find the best fit for your firm.

4.3/5

Overview
Featured Rating

What is Stellar SEO?

Stellar SEO, as the name implies, is an online marketing company specializing in Search Engine Optimization. Specifically, however, their talents lie in link-building and content marketing. It’s what needs to be done after you’ve maximized your on-page SEO. If you’re at the end of the line with your basic website optimization, Stellar SEO may be worth a review.

Starting Cost: $5K Retainer

Pros
  • Exclusivity
  • Robust SEO
  • Free Consultation
Cons
  • Not a Quick-launch
  • Add-on Product
  • Expensive
Overview
Featured Ratings

Stellar SEO Features

Customer Experience & Support

/5

Price & Value

/5

Security

/5

Innovation & Future-Proofing

/5

Compare with Other SEO Services & Marketing Agencies Products Download the Field Guide

Product Details

Services Offered
  • Search Engine Optimization (SEO)

Core Features

For SEO Services & Marketing Agencies, the following are essential features, and you should therefore expect to see a check in every box in this section.

Yes
No

Free Consultation

A free consultation or website audit can help you figure out if a particular marketing agency is a good fit with your law firm.

Focused on Law

Some marketing agencies focus on representing law firms, while others apply their skills to multiple industries.

Exclusivity

Marketing can be winner-take-most, especially when it comes to search. That can present a conflict if a marketing agency represents direct competitors. Many marketing agencies won’t represent direct competitors for this reason, although exclusivity may cost more.

Will You Own Your Website?

If your web design company owns the assets it creates for your website, it can be difficult to transfer your website to another hosting provider or marketing agency.

Copywriting

Drafting effective website copy, including pages and blog posts, is a specialized skill, and it can help your firm launch a new law website much more quickly than if you intend to draft the copy yourself.

Video Production

Professional video production can enhance your website and drive visitors to contact your firm.

Portfolio

Before you hire, you should look at other websites the company has designed. A public portfolio makes this easy.

Website Maintenance

Websites require technical upkeep, which isn’t always included in your fee.

On-Page SEO

On-page SEO involves optimizing the content and metadata of your law firm website pages. This is essential but fairly basic.

Linkbuilding

Building off-site links back to your website effectively probably requires a strategy and a fair amount of work. Linkbuilding tactics can include writing guest posts, outreach, and more.

Local SEO

Search engines use what they know about your location when they deliver search results, and not just in map apps. Local SEO aims to boost your results when location is relevant.

Pay-Per Click (PPC) Advertising

PPC advertising puts your search results on top of targeted search queries.

Google Certified Partner

An optional certification that means Google has certified the vendor as an expert in Google Ads. It does not mean the vendor has any kind of special relationship with Google.

Brand Design

If you need a logo or other marketing assets, you might want a branding package for your law firm.

Social Media Marketing

Your marketing agency can help you design and maintain a social media presence.

Email Marketing

Email marketing can be highly effective, and a marketing agency can help your firm develop and execute an email strategy.

Offline Marketing

Offline marketing may include things like letterhead, newspaper ad design, etc.

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Stellar SEO

4.3/5

Stellar SEO Logo
Pros
  • Exclusivity
  • Robust SEO
  • Free Consultation
Cons
  • Not a Quick-launch
  • Add-on Product
  • Expensive

Rankings

4.2/5

Pros
  • Focused on Legal
  • Robust SEO
  • SEO & Ads
Cons
  • Semi-exclusive
  • Add-on Product
  • Expensive
Read Rankings Review

Stellar SEO Community Reviews

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Frequently Asked Questions

What is the price of Stellar SEO?

At the time of this review, work with Stellar SEO starts out at a 5k retainer. So, it's not really for attorneys who are just dabbling in SEO.

Is Stellar SEO familiar with Law Firm Marketing?

Although Stellar is not strictly focused on the legal industry, they do have a division dedicated to that market.

Does Stellar SEO offer SEO services?

Yes. As the name would indicate, that is what Stellar SEO focuses on specifically.

Does Stellar SEO offer exclusivity?

Yes. Stellar offers market exclusivity to their clients. Which means, they won't be working with your competition while trying to push you to the top of the search results.

Can Stellar SEO build my website?

Yes. Most SEO efforts require changes to be made to your website. Stellar can create one for your firm with a focus on driving your rankings higher and higher.

Does Stellar SEO offer link building?

Yes. Link building is Stellar SEO's main focus.This is done with the intention of building the reputation and credibility of your website in order to increase your SEO.

Will Stellar SEO help my firm with non-digital marketing?

No. Stellar SEO does not handle print marketing or mailing campaigns.

Can Stellar SEO manage my social media?

No. They do not manage social media content. They will, however, work with your marketing team to maximize the effectiveness of your posts.

Does Stellar SEO handle PPC and other digital ads?

No. Stellar SEO does not handle PPC or other digital ads.

Does Stellar SEO help with content marketing?

Stellar SEO does not handle content marketing, but the will work with your existing marketing team to advise and help implement link building and SEO strategies.

Additional Details about Stellar SEO

Own your Data

We, at Lawyerist, think you should own your website, and the data you create through your analytics tools. So does Stellar SEO. They don’t use proprietary website building software, and your Google Analytics and Google My Business accounts stay in your hands. Firms should not have to rebuild their website, or lose all of their usage data, simply because they changed providers.

Competitor Gap Analysis

Stellar’s ideal client is definitely the one who already knows who their competition is. At this point, however, they just don’t know how to beat them. When you retain Stellar SEO, they seek out those competitors, and perform a gap analysis review. This helps them know why your competition is beating you. Then, they create a plan to fix the gaps. This helps you get past SEO fundamentals, like keyword optimization, and focus on building authority through content.

Stellar SEO Client Retention

Stellar SEO takes pride in their client retention. Because, well, it reflects directly on their services. Especially since they don’t lock you in with overbearing contracts. They hope to have their clients for multiple years, but they do it through results.

Link-building is a method for creating trust in your site and building authority for your firm (at least in Google’s eyes). The idea is that the more pages that look to you for information, the better your information likely is. This authority helps your search engine rankings on Google. And this is what Stellar does so well. Because after the on-page optimization, your ranking comes down to link-building and content.

Not sure where to begin? Download our Field Guide

Take the guesswork out of researching, purchasing, and implementing the right legal tech products and services for your law firm. Our Field Guide answers your essential questions and breaks down the features most important to your business, so you can buy with confidence.

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