Prompt communication is a hallmark of a good law practice. Often clients aren’t able to judge the quality of your lawyering or possess a great sense of precisely where their outcome ranks on a scale from okay to exceptional. But they know if you’re available when they need you and how long you took to respond. This fact is truest when they’re first looking for an attorney’s help.
Web technologies, remote virtual assistance, and even AI have altered how clients find and interact with law firms, and when they expect to be able to do so. From the law firm’s perspective, this variability adds cost and stress, trying to attract prospective clients when they’re searching for an attorney, providing useful information at the right time.
Reaching Prospects When and Where They’re Ready
ZillaMetrics aims to eliminate the common pitfalls of law firm marketing, producing high-quality leads within a reasonable budget. They give customers a clear picture of what ZillaMetrics is doing on their behalf. All without requiring a contract.
While ZillaMetrics can assist with many parts of legal marketing, including SEO, Google Ads, and website design, their Intake Chat tool is a gamechanger. It offers firms a simple and affordable way to engage potential clients when that prospect reaches out. And, as a chatbot, it’s fully customizable and available 24/7 at a reasonable price.
ZillaMetrics’ Intake Chat Boosts Engagement without Breaking the Bank
ZillaMetrics gives firms of all sizes the ability to engage prospective clients with an affordable, customizable chat experience with risk-free trial and no hidden fees.
Unlimited Chats for One Low Price
Traditional chatbot tools can become costly quickly. Vendors often charge $20-$35 per chat, irrespective of lead quality. ZillaMetrics discards this outmoded model. They charge a flat $29/month no matter how many chat interactions your website generates. ZillaMetrics also allows you to create and maintain an unlimited number of chatbots, meaning you could customize chatbots, presenting one on a webpage about personal injury and different one on a page about medical malpractice. All for one charge of $29/month.
Based on the traditional chat pricing model, if you received only two leads per month, you’d still be money ahead with ZillaMetrics compared to the competition.
Chat Experiences Worth Talking About
Law firms create ZillaMetrics’ chatbots within a simple drag-and-drop interface; no programming or coding experience required. ZillaMetrics promises that you’ll be able to “get started in minutes” and, once built, chatbots “launch in seconds.”
Create different chatbots for different webpages, targeting different lead types. Beyond designing the flow of questions, firms can customize individual chatbots’ video chat bubbles and video introductions, among other options.
Intake Chat features include:
- Automated booking with Google Calendar and Microsoft 365;
- Payment support through Stripe;
- Custom branding to match the law firms website;
- Embedded images and videos;
- Support for file and picture upload (e.g., accident photos or traffic tickets);
- Customizable promptings to transition from the chatbot to a phone call or text message conversation; and
- Integration for reviews and feedback with Google and Facebook.
Additionally, ZillaMetrics’ chatbots support mobile websites via a Mobile Toolkit to help firms boost lead conversions among smartphone-centric visitors.
Risk-Free Trial
In addition to a simple flat rate, ZillaMetrics dispenses with other stereotypical digital marketing costs. They charge no setup fee, require no contract, and offer a 100% money-back guarantee.
ZillaMetrics and CallRail Offer Unparalleled Intake Insights
ZillaMetrics helps firms know the source of those potential clients, which informs future marketing engagement. To do so, ZillaMetrics partnered with CallRail, creating the first direct integration between CallRail and a chat product.
According to ZillaMetrics CEO Matt Burke, “Not a single chat provider on the market has the ability to track the marketing source of each chat lead—it’s a big blackhole.” Finding the existing market wanting, ZillaMetrics built their own solution: “We needed a website chat that automatically tracked the source of every lead, giving our clients the ability to understand where their best leads were coming from—nothing was out there, so we built it ourselves.”
Connecting ZillaMetrics’ Intake Chat with CallRail gives you visibility into the source of every chat lead, whether it comes from Google Ads, Google Business, SEO, or any other marketing source.
Besides CallRail, ZillaMetrics integrates with other industry-leading legal software products, including Clio, Lawmatics, and MyCase, as well as the workflow tool Zapier.
Get Started with Timely, Trackable, and Engaging Client Outreach
With their flat-fee, risk-free, feature-rich offering, ZillaMetrics leads the way in helping law firms deploy an affordable and customizable chatbot solution. Visit ZillaMetrics website to learn about adding Intake Chat to your website.
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Last updated August 15th, 2024
