In this episode Jordan Furlong explains why law has become a “buyers market” and how lawyers can take advantage of the opportunities presented by that market by becoming client-centered law practices. You can read more in Jordan’s book, Law Is a Buyer’s Market: Building A Client-First Law Firm, available as a paperback and for Kindle.
Jordan Furlong is a leading analyst of the global legal market and forecaster of its future development. He helps law firms and legal organizations understand why the legal services environment is undergoing radical change and how to build sustainable and competitive legal enterprises that can dominate the new market for legal services.If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap yet, get the first chapter right now for free!
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Jordan Furlong is principal at Law21 in Ottawa, Ontario, Canada. He is an internationally renowned legal sector analyst, author, speaker, and consultant deeply invested in a better future for the legal profession and the society it serves.
Over the past 20 years, Jordan has forecast critical new developments and discerned emerging patterns in the legal ecosystem and has addressed thousands of lawyers in dozens of audiences across four continents about the rapidly evolving legal services market. Jordan is currently focused on serving clients in the areas of lawyer formation, education and licensing, and legal services regulation.
Last updated June 28th, 2022