Episode Notes

Gyi Tsakalakis on what local marketing is, why it matters, and how to do it effectively. But first, don’t forget that a client and a customer are looking for very different things.If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap yet, get the first chapter right now for free!

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Sam Glover

Sam Glover is the founder & CTO of dashboard.lawyerist.com. He is the co-author of the bestselling book The Small Firm Roadmap and is the host of the weekly Lawyerist Podcast.

Aaron Street

Aaron Street is the co-founder and CEO of dashboard.lawyerist.com, the largest online community of solo and small firm lawyers. He is the co-author of the bestselling book The Small Firm Roadmap and is the co-host of the weekly Lawyerist Podcast.

Featured Guests

Gyi Tsakalakis Headshot

Gyi Tsakalakis

Gyi Tsakalakis is a former lawyer and the founder of AttorneySync, an online legal marketing agency, to help lawyers be where their clients are looking.

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Last updated June 28th, 2022