Episode Notes

Lawyerist Lab leader Stephanie Everett and Marketing Director Laura Briggs discuss the three steps you need to take before building and implementing a strategic marketing plan for your law firm. 
If you’d like to learn more about marketing for your small firm, check out our resource page on legal marketing. 
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Thanks to Smith.ai, TextExpander, LawPay, and Back Office Betties for sponsoring this episode!If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap yet, get the first chapter right now for free!

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Your Hosts

Sam Glover

Sam Glover is the founder of lawyeristmulti.wpengine.com. He is the co-author of the bestselling book The Small Firm Roadmap and original host of the weekly Lawyerist Podcast.

Aaron Street

Aaron Street is the co-founder and CEO of dashboard.lawyerist.com, the largest online community of solo and small firm lawyers. He is the co-author of the bestselling book The Small Firm Roadmap and is the co-host of the weekly Lawyerist Podcast.

Featured Guests

Stephanie Everett

Stephanie helps small firm lawyers build and grow joyful and successful businesses, because work should be awesome. After launching and running her own litigation boutique, she shifted gears and launched Georgia’s incubator for newer lawyers starting socially conscious law firms. Her path led her to Lawyerist, where she develops exciting new ways for Lawyerist to help lawyers grow their firms and generate results.

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Last updated June 28th, 2022