We know law school didn’t teach you how to run a business.
Introducing Lawyerist Lab… the roadmap to a healthier, more profitable, and better small law firm. Isn’t it time you had the systems, strategy, and people in place to have the small law firm you always wanted? It’s possible.
Lab is a place for lawyers who realize they are business owners and want to run their business effectively. They have a vision for what they want, but they aren’t quite sure how to get there.
Unlike other programs that just focus on getting more clients, Lab focuses on all aspects of running your business. The first step is for our team to figure out where they are and align them with the correct program.
Lawyerist Lab is a growing and thriving community of incredible solo and small firm lawyers. Through our group and 1:1 coaching, we’ll help you define your vision and next steps and execute them.
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Five Signs You’re Ready for Lawyerist Lab
#1 You Are Ready to Innovate
You recognize that the practice of law is changing, fast.
You know your clients and potential clients have more options, including non-lawyer options. They also have more information—about the law, the process, and the cost. Disruption in other sectors (online shopping, video streaming, and ride sharing to name just a few) means clients’ expectations about working with lawyers are changing, too.
Plenty of lawyers are content to bury their head in the sand and continue with business as usual. They persist with hourly billing and outdated law firm business models. They may dabble in some new ideas, but they aren’t committed to fundamentally changing the way they serve their clients.
If you’re not committed to reimagining your law practice, Lab is not your place. But if you see opportunity on the horizon, as we do, it is probably the perfect place for you. If you want to design a client-centered law firm, build a business with systems and processes that leverage technology, and deliver higher quality legal services faster and for less money, you’re probably in the right place. If you’re ready to explore alternative marketing and you want to use data to manage your firm, not your intuition, you are probably in the right place. And if you want to be an innovator and entrepreneur and create new demand in untapped markets and dominate them, you are probably in the right place.
TL;DR: Ready to get help right now? Want to speak with our community coach about how our coaching program works?
#2 You’re Thinking Beyond Marketing
If you just want to focus on marketing or growing your book of business, there are plenty of great options out there. In Lab, you will cover much more.
Lab is for entrepreneurs who recognize that running a law firm is running a business and want to hone their entrepreneurial skills. We focus on every aspect of your business. In Lab, you’ll devour expert, concrete, digestible content in the areas identified in the Small Firm Scorecard™.
If the topics covered by the Scorecard seem like areas you’d like to improve, you’re in the right place!
#3 You are Ready to Work
Lawyerist Lab is about getting results. Results require work.
Let’s face it, there is a ton of free content out there. You can read business books, blogs, and white papers. You can attend CLEs across the land. And you can listen to countless dozens of podcasts if you just want to hear new ideas or hear about what others are doing in their businesses. Lab is for getting work done—week in and week out—to implement sustainable, transformative changes that will help you innovate and change your business for the good.
We know that’s intimidating. We know exactly what it is like to manage a growing law practice while simultaneously practicing law (our program was designed by former leaders of small, successful law firms). But you have to make time to tend to your business if you want to grow it.
To join Lab, you will commit to spending 1–2 hours a week (or 1 day a month) to implement the ideas you learn in Lab into your practice. Real success demands a real commitment to do the work.
#4 You are Ready for a Lawyer Coach and Training
Some people go to the gym each day and push themselves to their limit without prompting. Others need an accountability partner or personal trainer.
In Lab, you are not alone. As your personal business trainer, our team keeps you on task and helps you through the process. You’ll start with quarterly strategy sessions with your business coach. We’ll help you create a plan for your practice. Then, we’ll be there to answer questions and provide support. Plus, you’ll meet experts in many different fields and hear the latest actionable best practices to help you innovate.
#5 You Benefit from Community
Most importantly, you will be part of our Lawyerist community. This community is pretty damn special because of the amazing people populating it.
Our community is filled with givers. They give their time, knowledge, and support to everyone in the community because they care about one another and about making the profession better.
To be part of our community, you are expected to participate and add value. Each Lab member is carefully paired with a small group that meets monthly for a mastermind session. For the group to work, you have to show up. In exchange, you’ll get the best our community has to offer (and that’s a lot). The Lab community will support you and celebrate your successes all along the way.
What Makes Lab Different?
First of all, we’re not going to tell you to buy first-class plane tickets from here on out and invest in a Maserati so you can present the image of a thriving, rich lawyer to your potential clientele. (Frankly, we think there’s enough of that out there and none of it has done much good for the public perception of lawyers.)
We’re a community. And an intentionally inclusive one. We believe that by networking, sharing resources, and masterminding not just with our coaches but also with your peers, you’ll set and achieve the goals that are most important for you. Using our Small Firm Roadmap System, we’ll help you start from exactly where you’re at right now. It’s not a competition with your peers to see who can make seven figures first.
Lawyerist Lab will teach you how to:
- Determine exactly what you should and shouldn’t be tracking in your firm
- Hire out the tasks you shouldn’t and don’t want to be doing
- Create a client-centered experience from intake to feedback
- Use marketing techniques that draw ideal clients to you
- Create pricing models that work for you and for your clients
- Get control over your life and business (while keeping a good boundary between them)
- Build a value-first team who buys into your vision…and make the plans you need to grow
- Invest in the right tech
- Create a law firm with a robust and consistent marketing plan
Your Investment in Lab
We offer a few programs here at Lawyerist- a free community called Insider and two paid options with Lawyerist Lab. Check out this chart to see what benefits you get at each level.
Lawyerist Lab Testimonials
Curious about how Lab has worked for several successful members?
“In the beginning, the coaches gave me the kick in the butt to get me out there and try the idea. Then, I worked with all the Lab coaches to make a plan. It was helpful—I just couldn’t look it at from the same perspective the coaches and community could. Having Lab members I could talk through strategy, marketing, and accountability was helpful.”
“Initially, when I joined Lab, I relied heavily on the course modules. I systemically went through those. And then when 1:1 coaching was introduced, it was so nice to know that I could go to someone if I was stuck. If I need help with, say, a social media or management issue, I have someone with that specific expertise I can talk to.”
“Having a group of people to bounce ideas off and getting that validation from lawyers who are working on the same issues or have the same ideas is really, really valuable. Lab feels like a backup plan and a safety net.”
“Being able to speak to a coach in the moment when I’m stuck is invaluable. There aren’t many places you can get this kind of feedback. You can’t typically call up another attorney and say, “Hey, I want to automate my client intake system. How do I do that? And the people on the Lawyerist team have been through these issues and they know what they’re talking about when they provide guidance.”
Want to learn more about what Labsters have to say? Check out this video. If you’re interested in seeing the other Small Firm Roadmap Stories, click the links below.
- See Nick’s Small Firm Roadmap Story: Real People, Real Community
- See Erik’s Small Firm Roadmap Story: Build the Tech You’re Missing
- See Jeff’s Small Firm Roadmap Story: Ditching the Billable Hour
Are You Ready to Build a Healthier Small Law Firm?
There’s literally no risk involved because you’re protected by our 30 Day Love it or Leave it Guarantee.
It hardly ever happens, but if you discover that Lab is not the right place for you, you can choose to exit within the first 30 days.
We can’t wait to meet you inside Lab. Set up a time to talk with our team.
Lawyerist Lab requires a six-month commitment to allow you to implement the training.