Advertising with Lawyerist Media is an effective way to put your products or services in front of more than 120,000 influential legal professionals every month. Readers visit Lawyerist.com and the Lawyerist Lab for information about legal technology, law practice management, marketing, online networking, blogging, career development and ethics. Common post topics include going paperless, blogging, using social networks, fee issues, practice management software, and legal ethics.
Lawyerist offers four distinct options for marketing your products or services to our readers and forum members:
We currently offer banner ads in four highly-targeted locations on Lawyerist.com. (Ad impressions will be displayed on the blog and the forum.)
Banner ads are $15 CPM for all positions, with a $500 minimum purchase. CPM means “cost per thousand impressions.” In other words, 100,000 reader impressions of your ad at $15 CPM would cost $1,500.
We offer a 5% discount for display advertising campaigns of 6–11 months, and a 10% discount for ad campaigns of 12 months.
How our rates compare:
We accept ads in JPG, PNG, and GIF, in the above sizes. We do accept tasteful animations, but if you plan to animate your ad, please consult with us beforehand.
Want to get your post on Lawyerist.com? Sponsored posts are published just like any other post on Lawyerist.com, except they will not show up on the front page. Just like regular posts, sponsored posts are automatically published to Twitter (over 27,000 followers), Facebook (over 6,600 likes), Google+ (over 150 followers), and LinkedIn (over 4,300 followers).
Sponsored posts must be purchased in packages:
For examples of sponsored posts, check out our previous sponsored posts.
All links in sponsored posts will be
Our newsletter takeover gives you access to our list of 22,000 opt-in subscribers with an average open rate of 23.3%, and an average clickthrough rate of 7%. Here’s how it works:
For 6¢ per subscriber, you can be the sponsor of our weekly email newsletter. In exchange, we will include a personal thank-you note following our featured content that highlights your product or service and may include a small (150×150 max) image, and a link to your landing page. Here is an example.
To advertise with Lawyerist Media, or if you have questions, contact us.