Law practice, legal marketing, & legal technology.
If you care about marketing your firm online—and you should—using SEO trickery doesn't get good results. Here are 8 ways to engage in sustainable online marketing to help build your reputation both on- and offline. The best part? They are the same things lawyers have been doing for years.
The bottom line: if your goal is better search ranking, spend a lot of money on high quality web design, SEO optimization, and linkbuilding.
Gyi Tsakalakis on what local marketing is, why it matters, and how to do it effectively. Local Marketing, with Gyi Tsakalakis The Internet is great for a lot of things, but the vast majority of potential clients still find a lawyer by asking a friend, family member, or colleague for a referral. But according to […]
Here's why cost-cutting measures aren't catching on with firms: many clients care more about the size of the discount than the size of the bill. Plus, how do you know whether the money you are spending on online marketing is getting the results it should?
If you designed your law firm website on Wix, you’ve got a problem.
There is no magical SEO bonus if you use the new .law top-level domain.
Improving your SEO rankings is more than just manipulating temporary loopholes. Adopt these SEO secrets to improve your rankings and your firm.
This week Sam and Aaron wonder whether a lawyer could become an Uber driver to market a law practice, on obvious marketing, and Sam talks to Gyi Tsakalakis of AttorneySync about online marketing without the BS.