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For SEO Services & Marketing Agencies, the following are essential features, and you should therefore expect to see a check in every box in this section.
A free consultation or website audit can help you figure out if a particular marketing agency is a good fit with your law firm.
Some marketing agencies focus on representing law firms, while others apply their skills to multiple industries.
Marketing can be winner-take-most, especially when it comes to search. That can present a conflict if a marketing agency represents direct competitors. Many marketing agencies won’t represent direct competitors for this reason, although exclusivity may cost more.
If your web design company owns the assets it creates for your website, it can be difficult to transfer your website to another hosting provider or marketing agency.
Drafting effective website copy, including pages and blog posts, is a specialized skill, and it can help your firm launch a new law website much more quickly than if you intend to draft the copy yourself.
Professional video production can enhance your website and drive visitors to contact your firm.
Before you hire, you should look at other websites the company has designed. A public portfolio makes this easy.
Websites require technical upkeep, which isn’t always included in your fee.
On-page SEO involves optimizing the content and metadata of your law firm website pages. This is essential but fairly basic.
Building off-site links back to your website effectively probably requires a strategy and a fair amount of work. Linkbuilding tactics can include writing guest posts, outreach, and more.
Search engines use what they know about your location when they deliver search results, and not just in map apps. Local SEO aims to boost your results when location is relevant.
PPC advertising puts your search results on top of targeted search queries.
An optional certification that means Google has certified the vendor as an expert in Google Ads. It does not mean the vendor has any kind of special relationship with Google.
If you need a logo or other marketing assets, you might want a branding package for your law firm.
Your marketing agency can help you design and maintain a social media presence.
Email marketing can be highly effective, and a marketing agency can help your firm develop and execute an email strategy.
Offline marketing may include things like letterhead, newspaper ad design, etc.
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Customized pricing. Jurispage does not offer cookie-cutter packages because it believes in customizing its services to your firm’s particular needs.
No long-term pricing. JurisPage’s services are offered month-to-month so you don’t get stuck with long-term contracts or unclear pricing.
Lawyer Rankings Methodology. Uptime JurisPage claims a method that helps increase your firm’s website’s Google visibility and your appeal to your ideal clients by establishing your authority. They have developed a comprehensive 8-step program that takes the better part of a year to start producing results. The results, when they do come, tend to last thanks to JurisPage’s white hat SEO tactics.
30-day money back guarantee. If you aren’t blow away by their services, you get their money back. Simple as that.
Case studies. JurisPage offers a portfolio and case studies of previous clients. Take a look around to get a better idea of whether you’d like working with them, and if they’re a good fit for you.
Nicholas H.
“Tripled price with minimal notice”
July 27, 2021 1:56 PM
I used Uptime JurisPage until this month. I discovered that, among the many marketing emails they send (even to an existing customer like I was), they sent a notice of a TRIPLING of the price from $100/mo to $300/mo. I discovered this after being auto-charged three times. Yes, I know I should keep a better eye on my operating account, but this was ridiculous. Hosting services are fungible; I recommend finding somewhere else.
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