Episode Notes

In this episode, Drew Amoroso talks about starting a small fitness law firm of his own, Move Legal, after building a fitness practice at a big firm. Drew talks about meeting his clients for a workout before talking business, using Slack to communicate with clients, and the tools he uses to manage a mobile, niche practice. In the introduction, Sam and Aaron somehow crack themselves up talking about niche practices and marketing to tribes.
Drew is a lifelong fitness enthusiast and lawyer who built a fitness innovation team at Reed Smith LLP before founding Move Legal to focus on representing fitness companies exclusively.

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Your Hosts

Sam Glover

Sam Glover is the founder of lawyerist.com. He is the co-author of the bestselling book The Small Firm Roadmap and original host of the weekly Lawyerist Podcast.

Aaron Street

Aaron Street is the co-founder Lawyerist and co-author of the bestselling book The Small Firm Roadmap Revisited. Aaron is a true innovator, leading the business growth and vision. His career passion is building thriving culture- and impact-driven companies.

Featured Guests

Drew Amoroso

Drew formed Move Legal to provide legal advice and counsel to emerging and established fitness and health and wellness brands, including supplement and food brands that also operate in the fitness space. He provides advice to companies who are innovators in the fitness industry, counseling clients on everything from brand protection to commercial agreements to corporate formation and structure.

Drew is a fitness enthusiast and passionate about helping clients grow their brand and protect their business. He writes about legal issues and developments in the fitness industry at fit-law.com.

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Last updated March 15th, 2023