In this episode, Drew Amoroso talks about starting a small fitness law firm of his own, Move Legal, after building a fitness practice at a big firm. Drew talks about meeting his clients for a workout before talking business, using Slack to communicate with clients, and the tools he uses to manage a mobile, niche practice. In the introduction, Sam and Aaron somehow crack themselves up talking about niche practices and marketing to tribes.
Drew is a lifelong fitness enthusiast and lawyer who built a fitness innovation team at Reed Smith LLP before founding Move Legal to focus on representing fitness companies exclusively.If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap yet, get the first chapter right now for free!
If today's podcast resonates with you and you haven't read The Small Firm Roadmap Revisited yet, get the first chapter right now for free! Looking for help beyond the book? Check out our coaching community to see if it's right for you.
Drew formed Move Legal to provide legal advice and counsel to emerging and established fitness and health and wellness brands, including supplement and food brands that also operate in the fitness space. He provides advice to companies who are innovators in the fitness industry, counseling clients on everything from brand protection to commercial agreements to corporate formation and structure.
Drew is a fitness enthusiast and passionate about helping clients grow their brand and protect their business. He writes about legal issues and developments in the fitness industry at fit-law.com.
Last updated June 28th, 2022