At TBD2, the second edition of TBD Law, attendees were asked to share an idea, a lesson they’d learned, a best practice they had, or just some great advice. Here are some of their answers.
“If a lawyer ever gives a client an estimate or percentage of outcome, the client should run like their hair is on fire.
Trust Your Gut
Always trust your gut when deciding whether to take on a new client. If your gut says no, but you take the case anyway because you need the money, the case will always cost you more than you make.
Go to the Movies
Learn about client service by watching the movie Jerry Maguire.
Public event space available for free to the community provided by the firm. Start with your conference room.
Do one brave thing every day. Maybe it’s small. Maybe it’s big. But it’s definitely outside your comfort zone. Be scared, it’s all good. Start to break out of the status quo one day at a time, one action per day.
Pigs get fat. Hogs get slaughtered. Don’t be greedy. Don’t take as much money from every client as you can. If you do, you will only hurt the long-term growth of your firm. Instead, take a little from many. In fact, if you can, give some money back, don’t charge full price. Change the image of lawyers and set yourself apart. It makes good business for the long haul.
Outsource anything that doesn’t bring you profit or joy.
Get Some New Tools
If there is a task that is cumbersome or eating up excessive time and energy, it is extremely likely that a tool exists to solve the problem. You just have to remember to look.
Sometimes You Should Fire Your Client
Clients you want to work with will treat your staff with the same respect they give you—if not, fire their ass.
Never assume what a client is going through—always ask how you can specifically address their needs.