Karin Conroy

Karin Conroy

Karin has been around Lawyerist since 2009, writing posts that have a smashing success, such as the Best Law Firm Website series. She is the Founder & Creative Director of Conroy Creative Counsel which offers smart online marketing for law firms. Follow her @karinconroy.

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Lawyers Should Use WordPress Instead of SquareSpace

Squarespace is an easy to use and attractive choice for website building. However, for scalability and flexibility, law firms should consider using WordPress instead.

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7 Examples of Mobile Calls to Action for Attorney Websites

With so many potential clients accessing your firm's website from a mobile device, it is crucial that you have a mobile call to action that is both compelling and easy to find.

Calls to Action on Law Firm Websites: the Great and the Ineffective

Your law firm website's call to action (CTA) is an important marketing tool. Here are some good and bad examples of CTAs.

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Why Some Law Firm Websites Didn’t Make Our Top 10

While reviewing the best law firm websites we saw a lot of good websites marred by obtrusive pop-ups, overly complex messaging, and other disqualifying issues. Find out what you should avoid.

Branding 101

12 Great Logos for Law Firm Branding Design Inspiration

A great law firm logo should convey your firm's core values and be visually interesting. Here are some great examples.

Branding 101

14 Visual Identity Systems to Inspire Law-Firm Brands

A visual identity system is part of a complete law-firm brand. Get inspired by these examples!

Branding 101

Branding: Let’s Talk Visuals

While having a logo is key for your firm, it's only the beginning. Here are some tips on how to use visuals to market your practice.

Branding 101

What Does It Mean to Create a Law Firm Brand Experience?

A brand is one of those words that is used widely but not always completely understood. In fact, the definition of what a brand actually is has evolved with time. Here's what it means for lawyers.

The Lawyers’ Guide to Hacking Threats

As quickly as we build new technology to keep criminals out, hackers are working around the clock, and using sophisticated tools like Darkode, to climb your security walls. Prevent these attacks with a

5-Step Legal Marketing Plan

5-Step Legal Marketing Plan, Step 5: Costs and Finances

Many law firms are so focused on their bottom line that they fail to properly invest in marketing. Learn how to make your marketing plan perform while keeping costs under control.