Andrew Cabasso

Andrew Cabasso

Andrew Cabasso is a practicing attorney and co-founder of JurisPage, a law firm Internet Marketing agency that helps solos and small firms improve their Internet presence. He is the author of Search Engine Optimization for Lawyers and The Ultimate Guide to Attorney PPC. He has given many CLEs on website design and Internet marketing to legal professionals. He is also available to perform weddings.

Vehicles Lawyers Should Not Drive

What vehicles scare away clients? Find out if yours made the list.

Law Firm Holiday Cards: Everything You Need to Know

With the holidays approaching, it’s getting to be the season for company holiday cards. Since there are a lot of etiquette issues surrounding holiday cards, we’ve taken the time to write this guide on everything you need to know about sending them.

How to Select a Domain Name for Your Law Firm

Your domain name is one of the first things a client will remember about your firm. Make the right choice.

Beginner's Guide to Email Marketing

The Automated Emails You Should Be Sending in Order to Land Clients

If you really want to maximize the power of using email to market your firm, here are the automated emails you should be sending.

Beginner's Guide to Email Marketing

How to Win at Email Marketing by Segmenting Your Audience

If you are going to supercharge your email marketing, you will need to learn how to segment your lists and automate your emails. Here's how.

Beginner's Guide to Email Marketing

Marketing Emails Law Firms Should Consider Sending

Your firm should experiment with sending different types of emails to your clients, colleagues, and referral sources. There is not going to be one perfect solution for your firm. Eventually, you will find the right serving of emails that help your firm bring in new business.

Beginner's Guide to Email Marketing

Email Marketing Software Buyers’ Guide for Lawyers

Email marketing is the most effective marketing tactic you are currently not doing to help your firm bring in new business.

Can a Coworking Space Work for Lawyers?

If you only see your family and the person delivering your takeout food, you might want to consider an alternative working arrangement. A coworking space might be the answer to your problems.

Should You Pay to Speak at a CLE?

If you are the type of speaker that leverages presentations to get new business, paying to speak may be worth it. But either on principle or after a cost-benefit analysis, it might not be worth doing.

Google Adwords vs. Bing Ads for Lawyers

If your law firm is looking to advertise online, or if you are already there, should you be spending your ad dollars with Google, Bing, or both?