Podcast #28: Nicole Bradick on How to Build a Virtual Law Practice

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Nicole Bradick explains what a virtual practice is and how to build one. But first, we talk about a baby who is crazy about a local personal injury lawyer, and the difficulty in combating link rot.

Nicole Bradick on How to Build a Virtual Law Practice

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Nicole Bradick of Curo Legal explains what a virtual law practice is, what kind of clients want to work with a “virtual” lawyer, how to take advantage of virtual law practice tools, and how to get clients.

Thanks to Ruby Receptionists for sponsoring this episode!

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  • Paul Spitz

    This was a very interesting podcast. I suppose I’m a virtual lawyer, although I do have an office (in a building that houses about 100 lawyers, most of whom are solos). I would say that 75% of my clients are not local. Occasionally I encounter a prospect who says he wants a lawyer that is local. This amuses me, because it’s usually someone in his 20s starting a tech startup, so I would expect him to be a bit more sophisticated about being able to work with people all over the world.

    I have an office primarily because I just don’t work well from home, and I like the energy of being around people. I use cloud-based software extensively, however, and I run a largely paperless operation.

  • Thanks Nicole and Sam for a most thought provoking discussion. I have two points to make:
    1. Estate planning: It is my view that this area of the law should be done at least initially with a face to face meeting. I have been in practice for 38 years and it is just my opinion that I do a better job and end up with better documents with direct dealing. I get what you are saying and your reasons are somewhat compelling but I think it is just better practice to have the direct give and take and education that goes on in my estate planning meetings. (Also, sometimes execution mistakes can happen when documents are mailed to clients and they have to do the execution on their own.)
    2. Cross-border services: Are you saying that I can do an estate planning engagement for an AZ or NJ or any other state so long as they are infrequent? My ultra-conservative position has been that I do not take these cases because I am not registered in that state. So really what is acceptable here? Can I take the infrequent estate planning matter from a client who is not in PA? Are there any bright lines?
    Anyway, got a lot out of this discussion, so thanks a lot.