Be Careful What You Reveal About Clients on Your Website


Free: 10 Things the Best Law-Firm Website Designs Have in Common

For seven years, Lawyerist has published an annual list of the best law firm websites. Now, you can find out what they have in common.

From Motherboard:

Back in January, ACLU Principal Technologist Christopher Soghoian—a privacy researcher and activist who worked at the FTC between 2009 and 2010—noticed a line in one of the attorney bios on the website of the law firm Perkins Coie.

“Represented cloud computing provider in Federal Trade Commission investigation under Section 5 of the FTC Act regarding security practices for mobile access to cloud computing service,” the bio said. “Investigation closed.”

Seems innocuous enough, right? But Soghoian knew Perkins Coie represented Dropbox and did the math.

It turned out to be Box, not Dropbox, but I’ll bet neither company was happy with Perkins Coie for letting that slip. And it probably runs afoul of Rule 1.6.

There’s a lesson here for lawyers. It only takes a couple of pieces of information for a clever person to draw some accurate conclusions. Be very careful about the information you share about your clients in public places like your website. Even if you think it’s not enough information for someone to put a name to your client, you might be surprised. And if you are, you might wind up talking to an ethics investigator.


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  • 55YearBroncoFan

    Many firms list “representative clients” on their websites. It might be best not to list clients thereon, though they could be given verbally or off-internet if prospective clients want references.

    • Yael Grauer

      It depends on whether the firms got client permission or not.

  • Our standard practice is to gain the consent of our clients to publish their names on their website. We have a new website and we have listed our clients in our testimonials. Once you have consent it is OK to name your customers.