This week Sam and Aaron wonder whether a lawyer could become an Uber driver to market a law practice, on obvious marketing, and Sam talks to Gyi Tsakalakis of AttorneySync about online marketing without the BS.

Using Uber to Market a Law Practice

Maybe this is a crazy idea, but a guy out in San Francisco is marketing his jewelry business while driving for Uber. He isn’t pushy about it; he just makes his catalog and some samples available.

Assuming they could avoid the in-person solicitation problem by, you know, not soliciting passengers, couldn’t a lawyer do the same thing? Would it be skeevy marketing?

What to Do Before Marketing Your Practice Online

Before you go and spend any money on online marketing, read this post.

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Interview: Gyi Tsakalakis

Sam interviewed Gyi Tsakalakis of AttorneySync about online marketing in an attempt to dispel myths about online marketing and search-engine optimization. They discuss what online marketing really is, whether SEO is still a thing, and Gyi explains the basics of putting together an online marketing strategy.

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Thanks to Ruby Receptionists for sponsoring this episode of our podcast.

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