Adam Reposa is kind of insane.1 However, he definitely knows how to make a point.

The above video (starting at 4:00) shows Reposa’s conversation with the Texas Advertising Review Committee about his request to use DWI-KING as his phone number. To back up his claim to be the DUI king, he provided numbers (“objective verifiable data” as required by Texas Rule 7.02 (a)(4)) showing he is the most successful DUI lawyer in Travis County, Texas. The Texas Advertising Review Committee turned him down, advising him to go to Super Lawyers or Best Lawyers in America and see if they would grant him that title. (Although that would seem to be be subjective.)

In fairness, the Texas bar regulators are probably weary of dealing with Reposa. But this representative doesn’t do a very good job of justifying the committee’s decision. A better justification might be that winning percentage ≠ king, but Reposa ultimately solved the problem his own way, by changing his name to Adam King Blackwell Reposa.


  1. If you want to see evidence, just watch his other videos, or start the one above from the beginning instead of the 4:00 mark. But beware, it’s very much not safe for work.