Google Knows Plenty About You; Use DuckDuckGo

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Yesterday, I switched my default search engine from Google to DuckDuckGo. I have decided Google knows enough about me, and I will no longer share my search history.

DuckDuckGo is a search engine that looks a lot like Google did before it started eliminating organic search results. It works really well, and its focus is on instant answers — giving you the answer without forcing you to click on a link and investigate.

DuckDuckGo also takes privacy really seriously. It doesn’t collect any information about you or your searches; you just get the information you are looking for. Here is founder Gabriel Weinberg talking about the DuckDuckGo approach to search:

So far, I have run dozens of searches, and I don’t feel like I have lost any utility by switching. That’s what DuckDuckGo is going for: “frictionless privacy.” When a company like Google or Facebook offers a far superior product, you have a good reason to give up some privacy to get it. When you can have your cake (privacy) and eat it, too (good search results), then there is no reason to suffer the indignity of Google knowing about that rash on your butt and serving you up butt-creme ads on every website you visit for the next few weeks.

Give DuckDuckGo a try. You’ll like the simple interface, instant answers, and playful attitude, and you won’t miss the overwhelming presence of advertising or the loss of privacy.

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  • Jack R

    Good information, Sam. I just installed the Chrome extension and will give it a try. The “filter bubble” info is alarming and creepy.

    • JM

      You installed the DuckDuckGo GOOGLE Chrome extension to prevent GOOGLE from knowing too much about you? Scratching head…

  • Jim

    Another benefit of DuckDuckGo to Lawyerist’s readership is as an evaluation tool for competitive analysis. Search queries are not colored by Google’s personalized search results, (History of signed in users or cookie for signed out users) thereby offering a more accurate illustration of ones true standing in search results.

  • guest

    Sam:

    Do you also recommend using the TOR network onion routing? I like TOR but stopped using it because it is too slow.

    • TOR is really cool, but I think it’s overkill for run-of-the-mill web browsing.

  • jm

    I would also add that if you like google results, but don’t want the google invasion of your privacy, then startpage is a great search engine. It performs your google search through its servers so that google only sees startpage. Because of this, it provides more organic google results. It has some other neat features like proxy browsing, etc. I use startpage in conjunction with ddg.

  • Jonathan Kleiman

    Couldn’t you just turn on private browsing for your google searches?