This post is part of "ABA TechShow 2012 Coverage," a series of 5 posts. You can start at the beginning or see all posts in the series.

Predictably, as soon as someone (read: Rocket Matter & Clio) started making any money from cloud-based practice management software, lots of others jumped into the pool. This year, Clio has a display almost as large as WestLaw’s, and Rocket Matter added as much polish to its display booth as it did to its software. Both recently announced document assembly features and APIs that allow their software to “plug in” to other services like Chrometa.

Not-quite-newcomers include MyCase, AdvologixPM, and Total Attorneys. MyCase, in particular, is coming along at an astonishing pace, and I’m especially impressed by its friendly and helpful user interface. Total Attorneys has a different approach, and a sweet new iPad app for its software.

This morning, MyCase formally announced its document assembly features (we broke news of it last week), which include an impressive online document editor that allows you to collaboratively edit documents in a web browser with clients, opposing counsel, or anyone else.

I also finally got a look at AdvologixPM. AdvologixPM integrates with Salesforce.com to provide a complete solution for tracking clients from the moment they become a potential client through every matter you handle for them. It is probably best for larger firms, or smaller firms that focus heavily on marketing processes, but it has passable case management features, as well, including Salesforce’s Chatter service.

Total Attorneys, on the other hand, is only $1 per user per month, which means Total Attorneys must view its practice management software as a front end (and gateway) to its lead generation services. Total Attorneys wants to create a “turnkey law practice” including marketing, receptionist, and practice management software. And it’s pretty much there. Also, the iPad app appears to be the first of its kind among the practice management software vendors, and it’s a very polished way to interact with the Total Attorneys software.

Not wanting to be left out, LexisNexis showed up with last millenium’s law practice software, which it copied and pasted into a web browser with the word cloud displayed prominently. It’s as good as it sounds like it would be.

Update: I just got a demo of the new Amicus Cloud, and it’s pretty good. I don’t love the interface, but its got a great feature set, including email and 2-way QuickBooks sync.

(Lots of the above-mentioned companies advertise with Lawyerist, or have in the past.)

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