Do You Think About Your “Branding”?


Free: 10 Things the Best Law-Firm Website Designs Have in Common

For seven years, Lawyerist has published an annual list of the best law firm websites. Now, you can find out what they have in common.

“Branding” is a choice buzzword in the marketing world. Karin, who is an actual marketing expert (rather than a lawyer who plays one on the internet) has done a bunch of posts about branding, which is a useful concept for lawyers, as well as any other business. In a nutshell, branding is how you are perceived, especially by potential clients, referral sources, opposing counsel, etc.

So, do you think about it?


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