Posts tagged as:

social networking

Why lawyers must join the Twitter news revolution

June 14, 2009

Saturday night I joined millions of Twitterers around the world to follow the news about the post-election protests in Iran in a news medium more exciting, terrifying and awe-inspiring than anything I had experienced before. I was participating in Twitter’s news revolution. It felt like news via lightning-strike.
As a former student of political science and [...]

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Review: Twitter Means Business—How microblogging can help or hurt your company

June 14, 2009

We have been writing about using Twitter for legal marketing for over a year now.
If you still have not checked Twitter out, or if you feel like you need to learn more about how to use it for your practice, you might want to check out some books on Twitter best practices. There are lots [...]

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Does your firm have a social media policy?

June 2, 2009

Social networking has grown exponentially in popularity over the past year. More people are using social networking sites for all manner of things. So, are your employees using these services to discuss the work they do?
If so, how could that help or hurt your law firm or company? With a social networking policy, you can [...]

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What Twitter can–and can’t–be for legal marketing

May 28, 2009

Law firm marketing guru Larry Bodine is the latest person to declare Twitter a bust. And while he may be proved right someday, I think his collection of “Twitter is . . .” statements are misguided. Larry makes valid points, but I disagree with his conclusion that Twitter is ineffective as a marketing tool.
The fact is, Twitter [...]

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Are you keeping the “social” in “social networking?”

May 20, 2009

You already know the basics of why lawyers should be using Facebook. Hopefully, you also took ten minutes to update your privacy settings on Facebook. Now that you are all set up, do you know what kind of information to share on Facebook and other social media sites?
A recent article from Harvard Business takes a look [...]

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Professional Facebook privacy in under 10 minutes

May 4, 2009

It will take you under ten minutes to tailor Facebook’s privacy settings to your personal and professional needs. Yet Facebook estimates that only twenty percent of its members use the privacy settings at all. This post describes the essential steps you can take on Facebook to protect your identity, your privacy, and your reputation online.

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Facebook 101: why lawyers should be on Facebook

April 23, 2009

Lawyers who are not on Facebook are missing out on critical opportunities to network for referrals, research defendants and potential jury members, market their law firms, and vet potential legal hires and current associates.
Lawyers who use Facebook solely for personal reasons should reevaluate their use to consider the site’s possibilities for marketing and the development [...]

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Being smart about social media and recruiting

April 20, 2009

Social media can be helpful in the recruiting process. Like any other tool for job searching (resumes, cover letters, etc.), social media is another weapon in your arsenal to effectively market yourself. However, you need to remember that it is a tool, not the be-all and end-all.
In other words, LinkedIn, Twitter and Facebook are useful [...]

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How law students should use LinkedIn

April 14, 2009

There is no doubt about it – if you are a law student and do not have a vibrant, comprehensive, and frequently-updated profile on LinkedIn, you are missing an essential tool in your job hunting, professional networking, and personal branding tool box. Kevin O’Keefe was spot-on in his post last Sunday about law students and [...]

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New contributor: Leora Maccabee, social networking consultant

April 13, 2009

We are excited to announce that Leora Maccabee will be joining Lawyerist to write about online social networking, especially LinkedIn, Facebook, and Twitter. Here is what Leora has to say:
I am excited to join Lawyerist as a blogger with a young, fresh take on how law students, legal institutions, and young associates can use new [...]

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